Target audience, networking and sponsorhips

State agencies are focusing their communications efforts on existing hunters and new hunters, as indicated in the table below. In addition, 40% of the states are targeting lapsed hunters in their communications efforts and non-traditional participants are being targeted by 28%. Only 10% of the states are specifically targeting transient hunters (hunters that have moved into their state from another state).

The development of specific programs to enhance the social support network for hunting was reported by 20% of states. Of these, mentoring programs and family or adult/child programs appear to be the dominant program-types.

Sponsorship of youth hunting and shooting clubs in their respective state was indicated by 44% of states.

Access programs were sponsored by twenty-six states. Of these, twenty-one indicated that they were private lands access programs and five indicated that they sponsored corporate lands access programs. Access programs will be further addressed in a separate Access Assessment being developed in parallel to this report.